Description
Cream Tea Jam
A bright, exceptionally high-fruit jam made with British strawberries, raspberries and a gentle note of vanilla, created for warm scones and clotted cream.
Quick answer: Cream Tea Jam is a handmade strawberry and raspberry jam with a subtle note of vanilla. Prepared with 94 g of fruit per 100 g, it has bright berry flavour, gentle natural sharpness and a soft, rounded finish that pairs beautifully with scones and clotted cream.
Our Cream Tea Jam brings together British strawberries and raspberries in a beautifully balanced preserve made especially for afternoon tea.
Strawberries provide soft summer sweetness, while raspberries add brightness, fragrance and a gentle tang. A restrained touch of vanilla rounds the fruit without overpowering it.
Prepared with an exceptional 94 g of fruit per 100 g, this is a generous, fruit-rich jam with freshness, depth and a softly spoonable texture.
Choose this jam for warm scones, clotted cream and a proper fruit-filled afternoon tea.
Why This Jam Is Special
94% fruit
Prepared with 94 g of whole fruit per 100 g of finished jam.
British berries
Made with British strawberries and raspberries.
Gentle vanilla
Adds softness and roundness while allowing the berries to lead.
Made for scones
Created to pair beautifully with clotted cream and afternoon tea.
Tasting Notes
Flavour: Ripe strawberry with a bright raspberry lift
Sweetness: Soft, fruity and carefully balanced
Sharpness: Gentle and naturally refreshing
Texture: Fruit-rich, soft-set and spoonable
Finish: Rounded with a subtle note of vanilla
Strawberry, Raspberry and Vanilla
Strawberries are the softer and sweeter of the two berries, bringing a familiar summer-fruit character that feels immediately at home in a cream tea.
Raspberries contribute natural acidity, fragrance and a brighter finish. They prevent the jam from feeling overly sweet and give it enough character to stand up to rich clotted cream.
Vanilla is used sparingly to smooth and round the berries. It should be a gentle background note rather than the dominant flavour.
How to Enjoy It
- Spoon generously onto warm scones with clotted cream
- Spread on toast, croissants, crumpets or brioche
- Swirl through Greek yoghurt, porridge or rice pudding
- Use as a filling for Victoria sponge or vanilla cake
- Add to thumbprint biscuits, jam tarts or shortbread
- Spoon over pancakes, vanilla ice cream or Eton mess
Chef-crafted, small batch, preserving excellence.
Sarah’s Maker’s Note
A cream tea jam needs enough brightness to balance rich clotted cream. The raspberries bring that freshness, while the strawberries add softer sweetness. I use vanilla very gently so the finished jam feels rounded but remains unmistakably berry-led.
More Than a Jam for Scones
Although this recipe was made with cream teas in mind, its bright berry flavour makes it remarkably versatile.
Use it in sponge cakes, layer it into desserts or simply spoon it over yoghurt. Its combination of sweetness and natural raspberry sharpness works particularly well with cream, vanilla, pastry and chocolate.
The Great Cream Tea Debate
Should Jam or Cream Go First?
Sarah explores the Cornish jam-first tradition, Devon’s cream-first method and why both sides remain impressively committed to their position.
Ingredients and Product Information
Ingredients and fruit content
Ingredients: British strawberries, British raspberries, sugar, lemon juice, vanilla.
Fruit content: Prepared with 94 g of fruit per 100 g.
Artificial additives: No artificial colours or flavourings.
Dietary and allergen information
Dietary information: Suitable for vegetarians and vegans by ingredients.
Produced in a kitchen that handles milk, soy and sulphites.
Storage information
Store unopened in a cool, dry place away from direct sunlight.
Once opened, refrigerate and enjoy within the period shown on the jar. Always use a clean spoon.
The best-before date is shown on the base of the jar.
Additional information
Jar size: 200 g.
Please note: Natural fruit pips or seeds may occasionally occur.
Cream Tea Jam FAQs
What is Cream Tea Jam?
Cream Tea Jam is a high-fruit strawberry and raspberry jam with a gentle note of vanilla, created to pair with scones and clotted cream.
What does Cream Tea Jam taste like?
It tastes bright and generously fruity. Strawberries bring soft sweetness, raspberries add gentle sharpness and vanilla creates a smooth, rounded finish.
Is it good for scones?
Yes. It was created with warm scones and clotted cream in mind, making it an excellent choice for cream teas and afternoon-tea spreads.
How much fruit does it contain?
Cream Tea Jam is prepared with 94 g of fruit per 100 g, giving it an exceptionally generous fruit content.
What else can I use it for?
Use it on toast or croissants, swirl it through yoghurt, spoon it over desserts or use it as a filling for Victoria sponge, biscuits and jam tarts.
Is the vanilla flavour strong?
No. The vanilla is deliberately subtle. It rounds the berry flavour without covering the strawberries or raspberries.
Is it suitable for vegetarians and vegans?
Yes. Cream Tea Jam is suitable for vegetarians and vegans by ingredients.
Discover More
Read our guide to choosing the perfect jam for every scone.
Explore the difference between handmade jam and supermarket jam.
Browse our journal and recipe collection.
Ultimate Scones With Cream Tea Jam
Recipe
Sending as a gift? We can hand-wrap your order and include a handwritten note. No pricing is included inside the parcel.
















Jeannie Willis –
This jam is perfect for summer to enjoy with scones and cream, who needs strawberries
Dee Tilbury –
Oh my goodness, this is the best jam I have tasted (I have tried quite a few)
Dee Tilbury –
Oh my goodness, this is the best jam I have tasted (I have tried quite a few!) Will definitely be buying again
Caroline Muller –
I recently bought this jam and I have to say it is the best strawberry jam I have ever tasted. All Artisan jams I have bought have been excellent
Viv –
Incredible, lovely with yoghurt. Sarah has done it again
Viv –
What can I say, another amazing flavour, will definitely buy it again. Sarah is brilliant
Emmanuelle –
I will second that it’s absolutely delicious the most difficult is to resist. Brilliant in yoghurt or porridge even. Will order some more
flisspencer –
I cannot describe how utterly delicious this is. Sitting in the garden under the wisteria with warm scones, clotted cream and this jam…the two of us got through half a jar in one go!